Built by advertisers, for advertisers
The Problem
Brands get banned from ad platforms every day. Not because they're doing something wrong — because they don't know which words trigger rejections. The difference between “supports daily wellness” and “boosts your energy” is the difference between an approved ad and a suspended account.
We watched brands lose $10K+ in ad spend to rejections they could have avoided. Existing tools give generic advice. ChatGPT doesn't know platform-specific policies. We needed something built specifically for advertisers who refuse to guess.
The Solution
Optimus Pass is a compliance intelligence platform. We don't just check keywords — we detect narrative patterns that trigger rejections even when no banned word appears. “I eventually feel like myself again” has zero banned terms. It also gets ads rejected because it implies a side-by-side comparison story.
Our engine scans across 10 ad platforms, 20 vertical categories, and 59 risk detectors. Every flagged term comes with a safe alternative. Every scan is private and instant. Your copy is processed securely for analysis and is not used to train AI models.
Beyond Compliance
Compliance is the starting point. We also built SEO, GEO, and AEO checkers because getting approved is only half the battle — your content also needs to be found.
SEO ensures Google can index your content. GEO ensures Google AI Overviews cite you. AEO ensures ChatGPT and Perplexity recommend you. All three share the same principle: structured, factual, authoritative content wins. We built tools to measure all three.
The Principles
Privacy first
Your data is processed securely for analysis and is not used to train AI models.
Accuracy over features
We ship when we're confident, not when we're fast.
Soft tone
Areas worth reviewing, not violations detected.
Open-source first
Built on open tools. MIT/Apache licensed where possible.